Webinars are an increasingly popular method of delivering content to a wide audience. When all of the moving parts mesh together and function well, the end result is a fantastic and seamless experience, for both the presenter and audience. However, if something goes wrong a great experience can turn into a scary nightmare.
In celebration of Halloween, here are 5 scary webinar situations, complete with a solution to help prevent any of these nightmares from happening to you.
A lot of people use Wi-Fi as their go to internet connection these days, and for the majority of situations this is absolutely fine. However, when it comes to delivering a webinar everything will run much, much smoother if you opt for a wired connection.
Multiple drops in connection can be incredibly distracting for any presenter and can stunt the flow of the session from an attendee’s perspective. Basically, an informative and well-designed presentation can become a stop/start mess where key points are missed in the confusion.
So, our solution is to always use a wired connection where possible. If a wired connection isn’t possible, make sure you have an offline copy of your content. This way if your connection fails you can keep talking through the slides and your Webinar Producer can advance the slides within the session.
Scenario 2: Frankenstein Flash
If you keep up with our blog you will be all-too familiar with this.
Let me paint a little picture, you register to watch an event and simply don’t have time to run any of the tests prior to the event, but what could go wrong? You come to the day of the event, log in on your work PC and nothing: you don’t have Flash installed. How many people presented with this issue will download Flash? It certainly isn’t 100%, so clearly you are going to lose attendees. Couple this with the fact that Flash is simply not going to be supported going forward and you have a real cause for concern.
The solution? Find a webinar provider that doesn’t use Flash. As we keep saying (and will keep saying) Webinars don’t need Flash.
I’ll start this by saying please don’t ever think about open chat for your webinars. It is dangerous.
So, while this generally doesn’t come up very often, I have had this request a small number of times. Presenters think it would be great interaction to have attendees dial-in and ask their questions live over the phone.
This is just a nightmare waiting to happen. You will simply end up with people talking over each other, or people saying negative/inappropriate things on your webinar. This can ruin the live experience for other attendees and can cause a delay in getting the on-demand recording published. This same situation can apply to any form of un-moderated chat.
As I said, simply don’t have live or open chat, ask attendees to submit questions in a text format that can then be moderated.
Scenario 4: Frightening Firewalls
Webinars can be so effective in internal communications, and are often much cheaper than transporting everyone to the same location for a presentation. So it stands to reason than charities and not-for-profit organisations would greatly benefit from running webinars.
However, a lot of these companies have incredibly strict Firewalls in place meaning that they cannot view the event. Again, in a lot of instances this may not come to light until the day of the event, which is frankly too late to do anything about.
The way around this is to really force home the issue of testing. If you know of any issues in advance they can generally be solved through your IT team working with your webinar provider.
Scenario 5: Batty Bandwidth
Another issue that can come with running internal communications webinars… Your bandwidth is ultimately finite. You may think you have enough, but sometimes it just doesn’t work out that way.
If you have 100 employees in an office logging onto a webinar at the same time it is really going to eat up your bandwidth, meaning that some of those joining late may be getting frequent drops in the stream.
We would always advise if you run something internally, to show the webinar in one central location so the impact on the bandwidth is minimal (some folks still need to work too). If anyone wants to submit questions they can still login, just don’t hit play.
So there we go, 5 spooky scenarios that you may come across in your webinars, and hopefully 5 solutions to those scenarios. Have you got any scary webinar stories? Let us know what happened and how you solved it/learned from it. Have a Happy Halloween from all at streamGo.
Want to discuss how you could get the most out of your event? Get in touch