6) Now what? OK, so you ran a great webinar/webcast, plenty of people registered, then attended the live event, and everything went off without a hitch. Fantastic! But that in itself doesn’t necessarily equal a successful event… you need to know more about how engaged your attendees were, whether they asked questions, and usually most importantly, how do you build on this engagement to generate the desired outcome (e.g. a new customer, a repeat sale, proven knowledge transfer etc.)? Our platform at streamGo tracks all of the critical metrics of each event, both the live and on-demand aspects, to allow you to evaluate and build on the event. Question reports let you go back and engage on a 1-2-1 level with those who were most interactive. Live polling allows you to evidence attendee understanding of the subject matter. Feedback questionnaires can be used to garner valuable insight as to how your attendees found the event as a whole.